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Business Majors — Programs of Study

 

To complete a major in General Business, a student needs to complete the following 36 credits:

 

Core Courses (36 credits)

Principles of Management

Human Resource Management 

Principles of Marketing 

Business and Professional Communication 

Organizational Ethics  

Introduction to Management Information Systems

Legal Environment of Organizations

Strategic Planning 

Introductory Statistics   

Managerial Accounting 

Managerial Economics

Managerial Finance

             

To complete a major in Business Administration, a student needs to complete the preceding 36 credits and at least one of the following 12 credit concentrations for a total of 48 credits:

 

Concentrations (12 credits each)

  
1. Nonprofit Administration

Nonprofit Management

Board Governance and Volunteer Management in Nonprofit Organizations 

Nonprofit Financial Management

Nonprofit Marketing  

 

2. Marketing

Consumer Behavior

Sales Principles and Practices  

Advertising

Marketing Management  

 

3. Human Resource Management

Organizational Psychology 

Compensation and Benefits 

Personnel Evaluation and Coaching    

Training and Development 

 

4. Organizational Leadership

Visonary Leadership

Leading Teams

Leadership and Organizational Culture

Organizational Change and Development

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